OUR HISTORY

In the 90s, pink had a bad reputation. This is where Jerrod and Jeremy came into the picture. Little inspired by the seriousness of the cosmetics industry, they wanted to create a glamorous and more fun brand! From their love of Paris, and the transformative power of makeup, Too Faced was born. Today, the brand has become a benchmark in the beauty industry and offers cruelty-free products that all women love to wear!

OUR FOUNDERS

Jerrod and Jeremy started their careers behind the make-up counter in department stores, for Estee Lauder and Chanel. Working close to clients allowed them to discover the transformative power of makeup. Their vision was to create a makeup line to thrive and bring joy in an industry driven by rules, not fun. That's how with a simple credit card and a dream, Too Faced was born in 1998.