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FENTY BEAUTY

Rihanna created Fenty Beauty, a brand "that includes women everywhere", focusing on a wide range of complexions that are traditionally difficult to cover up and identifying universal shades. Her vision: “Makeup is there for you to have fun with. It should never feel like pressure. It should never feel like a uniform. Feel free to take chances, and take risks, and dare to do something new or different”.

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THE FENTY SCENT
THE FENTY SCENT

FENTY EAU DE PARFUM EXPRESSES ITSELF UNIQUELY ON EACH WEARER FOR A ONE-OF-A-KIND SCENT THAT IS ALL HEART AND PURE SOUL.

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GLOSS BOMB HEAT
GLOSS BOMB HEAT

Give your lips an Instant Plump Job with Gloss Bomb Heat. This lip luminizer and plumper hybrid delivers a hint of tint, and fuller-looking lips—thanks to an innovative Plump Job Complex. It’s the O.G. Gloss Bomb you love…but a few degrees hotter.

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PRO FILT'R SOFT MATTE LONGWEAR FOUNDATION
PRO FILT'R SOFT MATTE LONGWEAR FOUNDATION

A soft matte, longwear foundation with buildable, medium to full coverage, now in a boundary-breaking range of 50 shades. Perfect for women with hard-to-match skin tones and flew them in to create shades for them!

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FENTY SKIN START’RS
FENTY SKIN START’RS

Rihanna comes through with her starter skincare routine: This clinically proven 3-step is designed to work better together. Brighten, target pores and dark spots, and hydrate and protect skin.

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ABOUT THE BRAND
THE FENTY LOOK
HELLA THICC
GLOSS BOMB
SNAP PALETTES
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FENTY BEAUTY