Fullest Volumizing Mascara

3.9 3,226 reviews
Fullest Volumizing Mascara
A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking or ... Learn more

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  • Description

    A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking or smudging.

    What Else You Need to Know:
    The violin-shaped brush thickens and defines lashes from root to tip with fluffy, flexible fullness you can’t miss. Potent levels of haircare ingredients promote fuller-looking lashes with every coat. Smudge-free, flake-free, and safe for sensitive eyes and contact lens wearers. New lighter, mono-material tube reduces carbon emissions by 39% and waste by 22%.*

    *Compared to previous packaging, based on Life Cycle Assessment data from Bluebird Climate.

    Size: 9.5ml

    Read more

  • Directions for use

  • Ingredients

  • Description
  • Directions for use
  • Ingredients

A clean volumizing mascara that wraps each lash in weightless, buildable volume without flaking or smudging.

What Else You Need to Know:
The violin-shaped brush thickens and defines lashes from root to tip with fluffy, flexible fullness you can’t miss. Potent levels of haircare ingredients promote fuller-looking lashes with every coat. Smudge-free, flake-free, and safe for sensitive eyes and contact lens wearers. New lighter, mono-material tube reduces carbon emissions by 39% and waste by 22%.*

*Compared to previous packaging, based on Life Cycle Assessment data from Bluebird Climate.

Size: 9.5ml

How to Use:
- Nestle the brush into the base of lashes and glide upwards, wiggling from side to side.
- Apply several coats for more volume and dimension.
- Use the tip of the brush to separate and define hard-to-reach lashes.

AQUA/WATER/EAU, CERA ALBA/BEESWAX/CIRE D'ABEILLE, SYNTHETIC BEESWAX, GLYCERYL STEARATE, GLYCERIN, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, DIMER DILINOLEYL DIMER DILINOLEATE, STEARIC ACID, PALMITIC ACID, ETHYLHEXYL POLYHYDROXYSTEARATE, POLYGLYCERYL-6 POLYRICINOLEATE, JOJOBA ESTERS, ACACIA SENEGAL GUM, PANTHENOL, BENZYL ALCOHOL, CAPRYLYL GLYCOL, SODIUM HYDROXIDE, XANTHAN GUM, CAPRYLHYDROXAMIC ACID, ARGININE, LAURIC ACID, MYRISTIC ACID, ARACHIDIC ACID, OLEIC ACID, TOCOPHEROL. MAY CONTAIN/PEUT CONTENIR (±): CI 77499 (IRON OXIDE).

Reviews

3.9/5
3,227 reviews
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3.9/5
3,227 reviews
Rating star Rating star Rating star Empty star
  • 5 Rating star
  • 4 Rating star
  • 3 Rating star
  • 2 Rating star
  • 1 Rating star

AltitudeAnnie

16/01/2025

2/5
User Review without direct purchase

Nice volume and lash separation but transfer to under my eyes was terrible. I was constantly having to wipe my eyes. Had to return.

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Oldester

10/01/2025

2/5
Verified buyer

Flakes

This mascara flakes quite a bit and leaves smudges below eyes. I like the brush design but wouldn't purchase this product in future.

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jessixaa19

10/01/2025

3/5
User Review without direct purchase

Ilia…more like ilinah

I wanted to love this product, I really did. It elongates your eyelashes, but the cost is irritated eyes and when it starts to run it’s not pretty. I also despised the smell; it absolutely stunk to me and wasn’t worth it eyelashes length wise.

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lescargot

05/01/2025

5/5
User Review without direct purchase

Worth it

Works great on straight lashes! I recently stop getting lash extensions. It’s been a few months, but my lashes are still recovering. They are still very fragile and limp. All the drugstore mascara clumps up on me, falls into my eye and just made my lashes look like spider legs. Ilia volumizing mascara goes on to my lashes perfectly. I also add it a little to my bottom lashes and it doesn’t smudge at all for me. I also feel like it’s not causing more damage to my already fragile lashes. I love it. Well worth it I’ll be purchasing more.

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Recommend this product: Yes

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emmmmmm30

03/01/2025

1/5
Verified buyer

Smudges like crazy!

I bought this mascara last month and it is the worst mascara I have had in years. I can't get through a day without it smudging all over my eyelids (and I'm not even rubbing my eyes to make it smudge). I end up always looking like a raccoon. It it impossible to remove with make up remover at the end of day (a product I've never had an issue with removing mascara in the past). I also find it super clumpy and it does not give consistent length/supply of mascara throughout the lash. I never write reviews, but this has been weighing on me for some time so I felt compelled to say something. Not worth the money.

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LynChi

02/01/2025

5/5
User Review without direct purchase

Winner 🏆

I have yet to find a mascara that doesn't irritate my eyes, flakes, or clumps. Ilia does none of that! It separates, goes on with a single swipe, and makes my lashes look super full. Winner!

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Recommend this product: Yes

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KDWildRose

02/01/2025

3/5
User Review without direct purchase

Not for me

Good formula for volume, but I wouldn’t buy it again. The molded brush is rough on my eyes, and even with setting spray tends to wear off.

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Philly22

01/01/2025

5/5
User Review without direct purchase

I Get Asked If I Have Fake Lashes!

Using this product has made my eyelashes so long and healthy looking. When I go and get my eyebrows done, they always ask if I have fake lashes on. This mascara is my new favorite.

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Recommend this product: Yes

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PTMAMA2

29/12/2024

1/5
User Review without direct purchase

Not a great choice

Dry and does not lengthen at all . Need multiple layers and the wand is wowed to use.

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The4thMonth

28/12/2024

5/5
Verified buyer

Game changer

This mascara is a game changer. It last all day without the crumbly mess others leave on my cheeks and under eyes. My eyes are sensitive to most mascaras but I can wear this without worry itchy red eyes. Thanks ILIA for such a great product.

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Recommend this product: Yes

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behappy0201

21/12/2024

1/5
Verified buyer

Raccoon eyes

I have used an eye lid primer - tried concealer as a primer, waited minutes between coats, used pressed powder over it - nothing stops it from giving raccoon eyes within an hour or so.

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Guyniloo

17/12/2024

5/5
User Review without direct purchase

I like it

Every mascara I used to use caused my eyelashes to fall out, but since I started using this product, I no longer have that problem.

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Recommend this product: Yes

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clairejewelll

16/12/2024

5/5
User Review without direct purchase

my favorite mascara

This is the best mascara you can buy. It lasts all day and the two wands make it convenient. My lashes always look so good when I wear this mascara

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Recommend this product: Yes

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Hollzbe

14/12/2024

5/5
Verified buyer

My new fave!!

This is the best mascara I’ve used in awhile. I don’t find it clumpy like other reviewers. I use an eyelash comb with all mascara though. This mascara has AMAZING hold though! Curl my lashes and they stay for houses

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Recommend this product: Yes

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We believe in skin that looks like skin—and radiance that comes naturally. With transparency as our guide and color as our vehicle, we challenge the conventions of clean beauty to create something radically new, through safe, potent formulas that protect and revive your skin.

ILIA